SRAM are a company that pride themselves on creating top quality group-set components, used by some of the top cyclists in the sport. From gears to brake components, SRAM have a history of providing bicycle components for many winners of top cycling championships. SRAM Apex is a group-set of components designed specifically for those cyclists who like to take on some of the more challenging routes, mainly those who enjoy the challenge of a steep hill or mountain climb. With DoubleTap gear shift technology and a unique compact crankset providing a wide gear ratio, there is no other group-set that will allow you to ascend and descend as effectively as the SRAM Apex.
SRAM Red is the number one choice for those riders who enjoy getting into the thick of the race and won't settle for second best. It is the group-set of the professional racers. It provides slick, precision gear changes as well as high stopping power in a superior lightweight package, keeping up on the most demanding race tracks in the world. SRAM Rival is an excellent group-set that delivers exactly what it promises. SRAM Rival is ideal for general training, long rides and cyclocross, it has the same look and feel as the pro components and technologies that have been sourced from SRAM Red and SRAM Force.
SRAM Force has the perfect balance for both amateur and pro racers, offering the best components from the Red group-set, but maintaining a weight of less than 2000g. It has the best of all worlds, giving comfort, performance, efficiency and still maintaining its status as one of the lightest group-sets in the world.